Already holder of the title of the most attended cinema in the world before the Covid-19 crisis, the UGC des Halles has been able to keep it, and this is no coincidence. With more than 3,820 seats in 27 rooms, having welcomed more than 2.2 million spectators, it is our best representative. How is this possible? UGC has been able to retain its customers. With an unlimited subscription available at 21.90 euros per month and 17.90 euros for those under 26, spectators are encouraged to come back if they want to make their card profitable. And since cinema is a hobby that people like to share, subscribers attract new customers, and so on. The success of UGC Ciné Cité Les Halles demonstrates the relevance of the model carried by UGC cinemas, which promotes all cinematographies, from American blockbusters to Arthouse films. It is this eclecticism, dear to the spectators, which makes France the leading European market.”The Forum des Halles, which houses the cinema, is the largest shopping center in France. From June 2018 to 2019, it had passed the milestone of 50 million visitors, with an average of 150,000 visitors per day. A beneficial crowd for the cinema. It will be difficult to dethrone the UGC des Halles. With the work that takes place regularly, the forum continues to be modernized. Recently, a new space focused solely on catering has appeared all around the cinema. It is possible to eat in several famous brands, enough to attract even more spectators.
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